2026 guide
How to set up auto-replies on Facebook
Two ways: Meta's free auto-replies for your Page's messages, which send a fixed text, or an AI seller that answers every comment on your posts by private message, talks, and gets you the contact. Here are both, step by step.
Free for 14 days, no card.
Option 1: free auto-replies with Meta Business Suite
If you manage a Facebook Page, you can turn on auto-replies for the Messenger messages it receives from Meta Business Suite, for free.
- 1
Open Meta Business Suite with your Page
Open Meta Business Suite on the web or in the app and pick your Facebook Page. You need admin access to the Page.
- 2
Open the inbox automations
In Inbox, look for Automations. That's where Meta's free auto-replies live.
- 3
Turn on the instant reply
It's the message someone gets the first time they write to your Page. Use it to say hi and tell them when you reply.
- 4
Set up the away message
It replies automatically when people write outside your hours, so nobody is left without an answer.
- 5
Add frequently asked questions
Show buttons with ready answers to what people ask most, like prices, hours, or location.
The exact options vary by Page and region. Saved replies help too: texts you write once and paste with a tap when you reply by hand.
What free auto-replies don't do
They make sure nobody goes unanswered, but they always send the same text. If you sell on Facebook, they fall short where it matters:
- They reply with a fixed text: they don't understand the question or hold a conversation.
- They don't turn each comment on your posts ("price", "info") into a conversation that moves toward a sale.
- They don't ask for or save the phone or email of interested people.
- They don't write again to people who stop replying.
- They don't tell you who is ready to buy.
Option 2: AI auto-replies for Facebook comments
Walio is an AI seller for Facebook and Instagram. When someone comments on your post, it messages them privately, talks using what you taught it, asks for the contact at the right moment, and follows up with people going cold.
- 1
Connect your Facebook Page
With Meta's official login. No shared passwords.
- 2
Pick the post and the words
For example "price", "info", or "link". Every comment with that word gets a private message.
- 3
Explain your business once
What you offer, what to ask, and what to answer. From then on it talks for you, in your tone.
When someone leaves their phone or email, it tells you instantly by email and in your dashboard, with the whole conversation so you can close.
Do you also sell on Instagram?
Walio answers comments on your Instagram posts by DM with the same conversation. If you only want Meta's free replies for Instagram, follow the Instagram automatic messages guide.
Free auto-replies vs Walio
| Feature | Meta Business Suite (free) | Walio with AI |
|---|---|---|
| Replies to the first message | Yes, with a fixed text | Yes, in a conversation |
| Turns comments into conversations | No | Yes, by keyword |
| Understands questions and talks | No | Yes |
| Gets phone or email | No | Yes |
| Follows up with people going cold | No | Yes, automatically |
| Price | Free | From $19/mo, 14 days free |
FAQ
Are Facebook auto-replies free?
Yes. Meta Business Suite's instant reply, away message, and FAQs cost nothing. You only need to manage the Facebook Page.
How do I reply to Facebook comments automatically?
With a tool like Walio: you pick the post and the keywords, and every comment with that word gets a private message that starts an AI conversation.
Can Facebook block my Page for using auto-replies?
The risk comes from unofficial tools that use your password. Walio connects with Meta's official login and sends messages through Meta's platform.
How much does Walio cost?
From $19 a month with 250 contacts included. You only pay for the contacts you get, not for every comment. Try it free for 14 days, no card.
Let your Facebook comments turn into clients
Connect your Page and put an AI seller to work on your next post.